FakePress

Username

FakePress

Name

FakePress FakePress

Birth year

2009

Country

Italy

Links

http://www.fakepress.net

Description

FakePress is an international “think-tank”, founded in Italy, that investigates, develops and creates new publishing models and editorial projects presented by new scenarios in technology, productivity and contemporary culture. Models of freely disseminated knowledge, multi-author, ethnographic approaches, the availability of ubiquitous technologies and the possibilities to add layers of information to ordinary reality and create new forms of experience and relationships with places, in a continually opening process of reinvention of the present are the principal elements which inspire action and creation at FakePress.
We are exploring new spaces for Ubiquitous Publishing through our projects, research and technologies: we produce hybrid media that detaches and re-articulates the traditional book form through bodies, cities, buildings and objects using mobile technologies, location-based platforms, natural interfaces and social media with open-ended, multi-author, mixed-media publications that leverage several technologies to re-conceptualize current narrative forms, books, and other editorial products. SPIMEs, mobile and location based technologies, sensors, artificial intelligence and natural interfaces are used to create dislocated, time-warped, multi-perspective, pervasive and ubiquitous narratives with a possibilistic approach and an ethnographic methodology that is centered on experiential, relational and emotional domains.

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collaborating with artists, researchers, institutions, entrepreneurs, publishers, associations, independent groups and individual artists interested in collaboratively experimenting with the vision, themes, processes and technologies that inspired its creation.